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The Weight Watchers approach is not a diet

At Weight Watchers we’re dedicated to inspiring and helping you adopt a healthier way to live in an overloaded world that conspires to make people eat more and move less. Following the ProPoints® plan makes it even easier. So you can successfully learn how to reclaim control of the environment, lose weight and keep it off for good.
What Weight Watchers offers: What a "typical" diet offers:
A practical and straight-forward approach to weight loss that takes account of new and proven science to help you live and lose weight in today’s overloaded environment. With an emphasis on healthy eating and living an active life, the Weight Watchers approach teaches the skills and routines for lasting weight control. A focus on food. Most “diets” tend to ignore exercise and new scientific developments that can help make your weight loss efforts more effective and longer lasting.
A flexible plan that allows you to eat what you like, with an emphasis on informed choices and how to select foods that help to keep you feeling fuller for longer. Rigid rules you must follow to succeed or requirements that eliminate some foods entirely. Often, you must buy special foods from a specific diet company.
A sensible plan to help you lose weight at a healthy rate plus the knowledge and information you need to help you keep it off for good. Promises of rapid weight loss with little effort, but no information on how to keep the weight off for the long haul.
A time-tested approach informed by years of scientific studies. “Proof” often based on one scientific study designed to support the diet’s claims.
The ProPoints plan is, adaptable and designed to fit around your life to make losing weight part of your everyday routine. Little consideration for you as an individual, with just one approach to suit everyone’s needs.
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†Ngyyen V et al (2007) Obesity 15 (95): A221. Weight Watchers eSource - free with Monthly Pass or by subscription.